Treatment Presentation: Making it Easy for Patients to Say Yes to Treatment, Presented by: Brandi Williams, MAADOM

DISTINCTIONcast

Expert dental management knowledge from AADOM Distinction holders. 30 minutes of "cut to the chase" content for immediate and impactful education, ideas, and support for dental managers and administrators.

Please note: DISTINCTIONcasts are not eligible for CE.

The objective is to provide strategies to encourage patients to accept treatment, and to remove the stigma of having candid financial conversations.

We will discuss common barriers patients face, such as fear of cost, misunderstanding treatment benefits, dental anxiety, and lack of trust, emphasizing the difference between empathizing with patients and making assumptions about their financial situations.
Key strategies will include building trust through transparency, candor, and clear communication using simplified explanations and visual aids, and encouraging direct financial conversations.
We will also discuss the importance of training the business team to handle financial discussions without discomfort by implementing flexible payment options and third-party financing to ease financial burdens.

I am a firm believer in interactive role-playing scenarios to provide an opportunity to practice and improve these conversations.

Brandi Williams

Brandi is passionate about leading and developing successful dental practices by sharing her zeal for exceptional patient care and over two decades of dental industry knowledge. Brandi is an energetic leader with a 29-year tenure leading operations, developing teams, acquiring and transitioning practices, exceeding financial and performance goals, and pioneering growth strategies within dentistry. She is the Founding President of the Central OK Chapter of the American Association of Dental Office Management (AADOM), which recently transitioned to The Oklahoma Society of Dental Professionals, a Dental Professional Learning Network (DPLN). She serves on the Dental Professional Learning Network Advisory Board and is a proud member of Women in DSO.