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Products are filtered by different dates, depending on the combination of live and on-demand components that they contain, and on whether any live components are over or not.
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  • Contains 4 Component(s), Includes Credits

    Learn how effective communication systems can reduce chaos, improve teamwork, streamline workflows, and enhance patient care. Discover practical strategies to create clarity, consistency, accountability, and a more efficient practice environment.

    Approved for 0.5 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Effective communication is one of the most powerful tools for reducing stress, confusion, and inefficiency in healthcare offices. When team members communicate clearly and consistently, patient care improves, workflows become smoother, and workplace morale increases. Common causes of chaos include unclear expectations, inconsistent messaging, poor handoffs, and lack of accountability. Successful practices establish structured communication systems such as daily huddles, standardized protocols, clear role definitions, and open feedback channels. By fostering a culture of transparency and teamwork, healthcare offices can reduce errors, improve patient satisfaction, and create a more positive work environment.

    Course Learning Objectives:

    • Find Clarity & Consistency
    • Reduce Wait Times
    • Decrease Scheduling Errors
    • Standardize Communication
    • Enhance Team Coordination
    • Strengthen Accountability
    • Be Proactive
    Mary Margaret Campbell, DDS

    Mary Margaret Campbell, DDS

    General Dentist

    Dr. Campbell is a leading female dentist with a passion for public health, service, clinical research, and saving teeth. Driven to learn and grow daily, she is qualified to treat children, teens, adults, families, seniors, special needs, medically complex, and psychologically distressed patients.

    Her past dental employment locations include academic settings, FQHC, VA, private practice, urgent dental care, and prisons. Professional organizations include the ADA, NYSDA, AADC, AAAI-D, and AADOM.

    In her free time, Dr. Campbell enjoys Pilates and Orangetheory, walks dogs at her local humane society, and works as an assistant wedding planner. She lives in Western NY with her husband, Zach, and their dog, Sugar. She loves to plan events, trips, and meals.

  • Contains 4 Component(s), Includes Credits

    Learn how to turn practice data into actionable insights. Laci Phillips Newland will help teams understand key performance indicators, identify opportunities, and use metrics to make smarter decisions that improve efficiency, accountability, and profitability.

    Approved for 1.0 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Dental practices are full of activity, but activity alone does not guarantee growth, profitability, or stability. In this engaging course, Laci Phillips Newland helps doctors and teams understand what their numbers are really saying. Attendees will learn which key performance indicators matter most, how to identify the story behind the data, and how to use metrics to make smarter decisions in scheduling, collections, hygiene, treatment acceptance, patient flow, and profitability. This course turns confusing reports into practical leadership tools that drive clarity, accountability, and results.

    Course Learning Objectives:

    By the end of this course, participants will be able to:

    •  identify the core metrics that most directly affect practice health
    • recognize patterns in practice data that signal opportunity or concern
    • connect numbers to systems, team behaviors, and business outcomes
    • use metrics to set realistic goals and measure progress
    • create more accountability and alignment across the practice team
    Laci Phillips Newland

    Laci Phillips Newland

    ASCA Member

    Laci discovered early that she loved speaking, entertaining, and creating connection with an audience. Today, she brings that same energy to the dental stage as a speaker, coach, and founding partner of Practice Dynamics. Laci began her journey in dentistry as a chairside assistant while working through college. As she moved from the clinical side into the business side of the practice, she gained hands-on insight into leadership, systems, communication, patient experience, and the numbers that drive success. That experience now fuels the practical education she shares with audiences across the country. Her programs are grounded in what she and her team actually coach practices on every day. Recognized as an influencer in the industry, Laci has been published in multiple dental publications and regularly collaborates on webinars, podcasts, workshops, and live events. Each time she takes the stage, her passion for dentistry, teams, and real-world growth comes to life through direct, actionable teaching.

  • Contains 4 Component(s), Includes Credits

    Learn how every patient touchpoint, from your online presence to follow-up care, shapes trust and loyalty. This course helps dental leaders evaluate the patient journey, improve communication and consistency, strengthen team interactions, and create a more memorable experience that increases patient satisfaction and case acceptance.

    Approved for 1.0 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Patients begin forming opinions about your practice long before they ever meet the doctor. From your website and online presence to the first phone call, arrival, communication, handoff, and follow-up, everytouchpoint either builds confidence or creates doubt. In this engaging and highly visual course, attendees will learn how to evaluate the patient journey through the eyes of today’s consumer and create a more intentional, consistent, and memorable experience from first impression to lasting loyalty.

    Course Learning Objectives:

    • Identify where patient expectations are formed before the appointment even begins
    • Recognize the moments that either build trust or create friction throughout the patient journey
    • Evaluate how communication, environment, and team consistency shape patient perception
    • Strengthen handoffs, verbal skills, and follow-up systems to create a more seamless experience
    • Apply practical strategies to build loyalty, increase case acceptance, and elevate the overall patient experience
    Laci Phillips Newland

    Laci Phillips Newland

    ASCA Member

    Laci discovered early that she loved speaking, entertaining, and creating connection with an audience. Today, she brings that same energy to the dental stage as a speaker, coach, and founding partner of Practice Dynamics. Laci began her journey in dentistry as a chairside assistant while working through college. As she moved from the clinical side into the business side of the practice, she gained hands-on insight into leadership, systems, communication, patient experience, and the numbers that drive success. That experience now fuels the practical education she shares with audiences across the country. Her programs are grounded in what she and her team actually coach practices on every day. Recognized as an influencer in the industry, Laci has been published in multiple dental publications and regularly collaborates on webinars, podcasts, workshops, and live events. Each time she takes the stage, her passion for dentistry, teams, and real-world growth comes to life through direct, actionable teaching.

  • Contains 3 Component(s), Includes Credits

    Learn how to use AI alongside your dental team to improve billing workflows, reduce admin work, and build scalable in-house staffing models without outsourcing or adding headcount.

    Approved for 1 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Modernizing dental billing with technology is only half the battle. The other half — often harder — is figuring out how to staff it. Turnover is high, coverage gaps hit collections, and hiring another staff member often isn't the answer. Most practices end up choosing between outsourcing and losing control, or growing headcount.

    This course gives office managers a practical playbook for staffing in-house billing with AI alongside your team — without outsourcing or growing headcount. You'll learn staffing models that work at different practice sizes, how to divide work between AI and your team so each does what they're best at, and how to structure roles so your best people focus on the highest-value patient and revenue work.

    Learn how to use AI alongside your team to build a reliable insurance billing system and team - without outsourcing.

    Course Learning Objectives:

    • Identify which billing tasks belong with AI and which belong with your team
    • Evaluate staffing models that work at different practice sizes — solo, growing, and multi-office
    • Free your best team members from admin work — so they can focus on patients and revenue
    • Build a billing team and system that scales — without outsourcing or growing headcount
    Max Shore

    Max Shore

    Head of Practice Partnerships

    Lassie AI

    Max has worked with hundreds of practices at Lassie — the AI insurance billing assistant — to streamline their in-house billing. If you've ever stared down a stack of EOBs, you're in good company: Lassie has auto-processed millions of them. Max first had the pleasure of staring them down growing up in his mom's orthodontic office, where he did nearly every non-clinical job. After management consulting at Deloitte and building healthcare software in Silicon Valley, he returned to dentistry to solve the same problems his family's practice faced. Today, Max partners with practices across the country to bring simplicity and automation to the business side of dentistry.

  • Contains 3 Component(s), Includes Credits

    Learn the essentials of PCI compliance and how it works alongside HIPAA security requirements in a dental practice. This webinar will help dental managers understand their practice’s responsibilities, identify potential risks, and ask the right questions to ensure their technology providers are protecting sensitive patient and payment information.

    Approved for 1.0 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    This webinar will cover what every dental manager needs to know about keeping their practice PCI compliant, liability free, and adherent to HIPAA security standards. As regulations continue to evolve and PCI fines skyrocket, it’s critical to ensure your office is protected from a potentially costly data breach. And unlike other non-medical businesses, as a dental practice you need to adhere to both PCI and HIPAA requirements. 

    Course Learning Objectives:

    • What is PCI (payment card industry) compliance?
    • How does PCI overlap—and differ—from the HIPAA Security Rule?
    • What does becoming PCI compliant require and how to know if your dental office is currently compliant.
    • What is your practice’s liability? What questions should you ask IT or your outside technology provider to make sure they are familiar with, and abiding by, PCI requirements?
    Cheryl McKenna

    Cheryl McKenna

    Director Of New Business

    Cheryl McKenna of Merchant Advocate is a 24-year veteran of the merchant services industry and an expert in helping dental offices save money on credit card processing fees and electronic payments. She helps dental office managers uncover profit within their patient payment systems, creating measurable bottom-line contributions that can support career advancement, raises, bonuses, and stronger resumes.

    Cheryl teaches and consults on all aspects of electronic payments, payment systems, and strategies to reduce costs and increase practice profitability. Known for bringing energy and humor to her work, she strives to make everyone she encounters smile, laugh, or both. She is honored to have worked with hundreds of AADOM practices over the past 11 years.

  • Contains 3 Component(s), Includes Credits

    This course teaches dental office managers how to modernize insurance billing using technology to reduce manual work, improve claim accuracy, shorten AR time, and increase collections—without outsourcing or adding staff.

    Approved for 1 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Insurance billing is one of the biggest drains on a dental practice — on time, on staff, and on collections. Yet most offices are still running the same manual workflows they used a decade ago.

    This course gives dental office managers a practical framework for modernizing their billing without giving up control, outsourcing, or adding headcount. You'll learn best practices, how to pinpoint the bottlenecks hurting your practice, how technology can move the needle, and how to build billing workflows that hold up as your practice grows.

    Walk away with concrete steps to reduce AR, collect more faster, and free your team from the administrative grind — so everyone can focus on patients instead of paperwork.

    Learn how to use technology to build an insurance billing system that runs itself - without outsourcing.

    Course Learning Objectives:

    • Identify the revenue cycle touchpoints where manual processes cause issues — and prioritize which to address first
    • Evaluate billing technology against a clear set of criteria: what to look for, what to avoid, and how to measure ROI
    • Learn workflows that improve clean claim rates and reduce days in AR, with real examples from dental practices
    • Build a billing system that scales with growth without proportionally scaling administrative burden
    Max Shore

    Max Shore

    Head of Practice Partnerships

    Lassie AI

    Max has worked with hundreds of practices at Lassie — the AI insurance billing assistant — to streamline their in-house billing. If you've ever stared down a stack of EOBs, you're in good company: Lassie has auto-processed millions of them. Max first had the pleasure of staring them down growing up in his mom's orthodontic office, where he did nearly every non-clinical job. After management consulting at Deloitte and building healthcare software in Silicon Valley, he returned to dentistry to solve the same problems his family's practice faced. Today, Max partners with practices across the country to bring simplicity and automation to the business side of dentistry.

  • Contains 3 Component(s), Includes Credits

    Learn how to turn inbound phone calls into scheduled new patient appointments by improving communication skills, using effective scripting, and addressing common concerns like insurance and fees. This course provides simple, practical strategies and tools to help dental teams create a consistent, welcoming phone experience that increases conversion rates.

    Approved for .5 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    For most new patients, a phone call is one of the very first steps in their journey to your practice — and the team member who answers holds the key to making it count. 

    Converting Callers to New Patients equips dental office managers and their administrative teams with the communication strategies, scripting, and mindset shifts needed to turn inbound calls into scheduled appointments. From crafting an energizing greeting to navigating insurance questions with confidence, this program addresses the most common conversion roadblocks head-on. 

    Participants leave with actionable tools — including intake scripts, FAQs, and self-assessment checklists — ready to implement the same day

    Course Learning Objectives:

    Upon completing this program, participants will be able to: 

    • Identify and eliminate the most common assumptions and communication habits
      that prevent callers from scheduling new patient appointments.
    • Apply proven telephone techniques — including enthusiastic greetings, rapportbuilding, and strategic open-ended questions — to increase call-to-appointment conversion rates
    • Confidently guide callers through common concerns around insurance, fees, and treatment questions in ways that move the conversation toward scheduling.
    • Implement a step-by-step new patient call protocol, using provided scripts and intake forms, to create a consistent and welcoming caller experience across the entire administrative team.
  • Contains 3 Component(s), Includes Credits

    Learn how Google’s AI-powered search changes are impacting dental practice visibility, patient acquisition, SEO, Google Maps, and online reviews.

    Approved for 1 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Google Search just changed forever and dentistry is one of the industries impacted the most. In this webinar, we’ll break down Google’s biggest search update in 25+ years and what it means for dental practices trying to generate new patients online. From AI Overviews and disappearing organic clicks to the growing importance of Google Maps, reviews, authority, and conversational search, we’ll show you how patient behavior is rapidly changing, and what practices must do now to stay visible.

    This is not theory. It’s a practical look at where search is headed, how AI is reshaping local visibility, and the opportunities dental practices still have to dominate in their market before competitors catch up.

    Google just made the biggest change to search in over 25 years and most dental practices have no idea how much visibility they're about to lose." Patrick McDonald, Head of Strategic Growth at RAMP

    Course Learning Objectives:

    • Understand how Google’s new AI-powered search experience is changing patient behavior
    • Learn why traditional SEO and organic rankings are losing visibility
    • Discover how Google Maps, reviews, and local authority now impact patient acquisition
    • Identify the biggest visibility mistakes dental practices are making in 2026
    • Walk away with practical strategies to increase calls, visibility, and new patient opportunities in the AI search era
    Patrick McDonald

    Patrick McDonald

    Head of Strategic Growth

    RAMP Results

    Patrick McDonald is the Head of Strategic Growth at RAMP, where he helps dental practices drive new patient growth, increase production, and adapt to the rapidly changing way patients discover and choose providers. 

    Known for his highly practical and informative approach, Patrick has built a reputation for simplifying complex marketing and growth strategies into clear, actionable systems that practices can actually implement. His focus is centered on helping dentists create measurable growth through stronger visibility, better patient opportunities, and smarter long-term positioning in an increasingly competitive market. 

    Patrick works with practices across the country and regularly speaks on topics related to patient acquisition, practice growth, and the future of digital visibility in dentistry. Attendees often describe his presentations as direct, insightful, and packed with real-world strategies they can immediately apply to their own practice growth efforts. 

    Outside of work, Patrick is a former U.S. Marine, husband, father of five, and longtime baseball coach, bringing leadership, discipline, and energy into everything he does. 

  • Contains 3 Component(s), Includes Credits

    This session uses the “bucket filling” concept to show how daily interactions impact team morale and culture in dental practices. It helps leaders recognize positive vs. negative behaviors and provides simple strategies to reduce negativity, improve communication, and build a more supportive, engaged workplace.

    DISTINCTIONcast

    Expert dental management knowledge from AADOM Distinction holders.  50 minutes of "cut to the chase" content for immediate and impactful education, ideas, and support for dental managers and administrators.

    Approved for .50 CEU, AADOM is an AGD Pace Approved Provider (can be used towards AADOM Designations)

    Every dental practice has them: team members who energize those around them and team members who drain morale.  Based on the power "bucket filling" concept, this session explores how everyday interactions influence workplace culture, employee engagement, and team performance.

    Participants will learn how leaders play a critical role in shaping the emotional climate of their practice, recognize behaviors that fill or dip into others' buckets, and discover practical strategies for addressing negativity while fostering a culture of appreciation, accountability, and support.  Through relatable dental office scenarios, self-reflection activities, and actionable takeaways, attendees will leave with tools they can immediately implement to strengthen relationships, improve morale, and create a workplace where team members feel valued and empowered.

    Learning Objectives:

    • Differentiate between bucket-filling and bucket-dipping behaviors and evaluate their impact on team culture, morale, and workplace relationships.
    • Identify common causes of negative workplace behaviors and apply effective leadership strategies to address and redirect those behaviors constructively.
    • Develop practical action plans to intentionally fill team members' buckets through recognition, communication, and culture-building initiatives that promote engagement and retention.
    Chavelle Galton-Rice

    Chavelle Galton-Rice

    Director of Membership & Education

    AADOM

    Chavelle Galton-Rice is a dental operations and education leader with more than two decades of experience across clinical support, front-office management, multi-site operations, and professional development. She serves as Director of Membership & Education for AADOM (American Association of Dental Office Management), where she focuses on member engagement and building meaningful learning experiences that support dental office leaders at every stage of their careers.

    With a strong foundation in practice operations and a Master of Education in Education Technology and Instructional Design, Chavelle brings a practical, people-centered approach to education and leadership development. Her career includes leadership roles within both private practices and dental support organizations, where she partnered closely with doctors and management teams to promote operational consistency, team growth, and positive patient experiences across multiple locations.

    When she’s not building programs or connecting with members, Chavelle can usually be found spending time with her family, tapping into her creative side, or binge-watching her favorite TV shows.

  • Contains 3 Component(s), Includes Credits

    Reduce employee turnover by strengthening hiring, onboarding, communication, and performance feedback to build more stable, engaged, and high-performing dental teams.

    Approved for .5 CEU, AADOM is an AGD PACE Approved Provider (can be used towards AADOM Designations)

    Employee turnover continues to be one of the biggest challenges facing dental practices today. In this session, Bonnie shares practical strategies dental office managers can use to reduce turnover and build stronger, more stable teams. Designed for practices that are actively hiring or looking to strengthen their current team, this course provides actionable tools to improve retention, enhance workplace culture, and build a more engaged and reliable dental team.

    Course Learning Objectives:

    • Clearly define the ideal candidate for their dental practice
    • Set clear and realistic job expectations for new hires
    • Conduct structured phone and in-person interviews
    • Evaluate both technical skills and culture fit during the hiring process
    • Strengthen onboarding and team communication processes
    • Provide consistent performance feedback to support long-term employee success 
    Bonnie Thompson

    Bonnie Thompson

    Chief Operating Officer

    Forest Family Dentistry

    Bonnie Thompson brings over 30 years of experience in dentistry, beginning in high school and advancing to Chief Operating Officer. Having held nearly every role within a dental organization - from clinical and administrative to regional and executive leadership - she offers a comprehensive understanding of operations, leadership, and culture. Known for her strategic perspective and high emotional intelligence, Bonnie helps organizations strengthen leadership, build accountability, and drive operational excellence. In 2025, she was recognized as one of the Top Operations Leaders in Group Dentistry.